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Health & Care

Background

Bupa worked with industry experts to develop mummatters, an online platform for new mums that assists with emotional wellbeing, providing relevant support and resources for pre and post pregnancy.

what we did

Concept Development
Art Direction
Illustration
Digital Development
Project Management

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Our Work

We worked with Bupa to redesign the mummatters application creating a vibrant landscape that leads you through the mummatters journey. This design rolled out to a collection of eDMs that provide reports for survey results and offer check-ins to women that sign up to mummatters.

Along with the app design, we created a suite of illustrations to represent pre and post pregnancy milestones that many women experience.

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other work